Reference / AB InBev / Fonds Verhelst
Because you matter
From the project
Challenge
Personal and health-related support services needed to become visible in everyday working life, clearly, credibly and accessibly.
Direction
A positive, accessible campaign idea with clear typography and a calm visual language that communicates sensitive topics with empathy.
Execution
Branding, campaign concept and graphic design for multilingual creative around employee assistance and healthy lifestyle coaching.
Outcome
- 01A clear visual framework for sensitive internal topics
- 02Multilingual creative for different support services
- 03A consistent campaign world under the Fonds Verhelst umbrella
Read more
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