Reference / Bremer Ratskeller
Ratskellerfest · Citylight Campaign
Challenge
Following the 2020/21 hiatus, the 2022 Ratskellerfest needed a new look to return with impact.
Direction
A fresh, summery look with a Keyvisual designed for long-term recognition.
Execution
Keyvisual developed with Bremer Ratskeller, rolled out across billboards, Citylights, flyers and event programmes.
Outcome
- 01A new look for the 2022 restart
- 02Increased visibility across the city
- 03Long-term brand recognition
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